Two Little Bread

Brand Identity

2024

Project Information

Two Little Bread in Johor is a specialty café renowned for its Korean toast.

The brand’s name is inspired by the founder’s two boys, which is charmingly reflected in its logo, embodying a cozy, illustrative Korean aesthetic. This logo has evolved into a mascot, featured on merchandise like stickers, infusing the brand with a playful and engaging spirit.

The brand’s style is influenced by Korean minimalism, with buttery and warm tones designed to enhance appetite. The illustrations feature irregular stroke weights and partial colour fills, leaving room for imagination. Colours flow out of the shapes, creating a “sauce dripping” effect that adds to the visual appeal.