BE U Cafe
Brand Identity
2022
Be Unique, Be Urself, Be U.
Project Information
Have U bean feelin’ moldy lately?
Let’s espresso ourselves through Be U’s creative space, just a sip & bite makes U all butter again!
Upon entering Be U, quirky puns can be seen throughout their brand identity, where they are creatively designed into collaterals such as menu, stamp card, food & drinks packaging, as well as its interior elements. With the combination of both graphic elements & quirky puns within the cafe, customers are welcomed with a flush of positive motivation while expressing the best of themselves. The use of brown with green tones set a soothing, warm atmosphere where they can simply relax & be themselves. They are always reminded to ‘espresso urself’ with each moment in Be U.
Have any questions, collaboration proposals, or ideas?
We’d love to hear from you!
Have any questions, collaboration proposals, or ideas? We’d love to hear from you!
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